Blog Those Customer Testimonials
Posted on 15. Feb, 2009 by Victor Obenauf.
I recently came across a University of Massachusetts Dartmouth Center for Marketing Research study that said, the Inc. 500 are rapidly adopting social media. 39 percent reporting they have a company blog versus 11.6 percent of the Fortune 500. Small businesses are leading the way on this quickly maturing marketing platform. Why is that I ask? Because small business owners are desperate, driven, flexible, and willing to do what it takes to succeed compared lumbering corporations.
Blogging provides a great way for you as a business owner to have a conversational and non-invasive sales pitch with a prospective buyer.The prospect is allowed choice. The choice to seek out information on your blog. The choice to navigate to more detailed information. The choice to offer feedback. The choice to have ownership in the sales process. Isn’t that a good thing to make the prospect happy? I know it’s been a positive in my dealings. [...]
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New TV, PR, viral work for Special Olympics
Posted 27. Jan, 2009 by Victor Obenauf.
Special Olympics is raising awareness for its ongoing fundraising efforts. AREA O2 had a chance to help Special Olympics create a television campaign to promote an opportunity to donate on the Idaho State Tax Form.
“With the momentum and awareness that World Winter Games brought to Idaho, now is a great time to highlight the fact [...]
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More Powerful Than Ever: Getting Real.
Posted 09. Jan, 2009 by Peter Roberts.
Hello from AREA O2, an interactive marketing company. We work with companies to help connect with the customer on a deeply personal level. We want to touch their hearts and minds and we want them to touch us back and with feedback and opinion.
More than ever, your customers are out there looking for ways to [...]
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Rich Interactivity. Client: Blackhawk.
Posted 09. Jan, 2009 by Victor Obenauf.
AREA O2 recently produced a new blog for client Blackhawk. The blog keeps viewers up to date with current events and happenings. It also includes rich video content showcasing the amenities of this community. The video includes winter footage we shot highlighting the skiing, wildlife, and other recreational opportunities found in the area. The video is [...]
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Living the Good Life. New Microsite.
Posted 07. Jan, 2009 by Brent Swain.
The Bend in McCall tasked AREA 02 to produce a microsite for their new vacation rentals initiative. This easy to use website provides viewers with plenty of visuals and information. If you or your family is looking for a peaceful getaway this is an awesome place to do it. Competition for tourism dollars is fierce in [...]
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AREA O2 Client “Gadbolt” Partners With Apple’s iTunes to Move Products
Posted 06. Jan, 2009 by Peter Roberts.
The Best Nature Sounds is a collection of some of planet earth’s most unique offerings of distant and relaxing soundscapes. Here’s an excerpt from the “Thunderstorm” nature sounds packaging: “Birds Sing softly as a light rain falls throughout the woods. A distant rumble grows [...]
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New Year Rez 2.0. Jazz Man Overcomes Adversity, Thrills the World With Magic
Posted 06. Jan, 2009 by Victor Obenauf.
One of my favorite artists I’m listening to right now is Django Reinhardt. I’m not sure what drew me to him above and beyond his beautiful and soulful jazz musings. However upon further investigation I found out the following. He was born in 1910 in Belgium to gypsy parents. Eventually they moved to the gypsy capital of the world, Paris [...]
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